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India, Join us to do the Rice Bucket Challenge against Corona

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India is a country known for its rich agricultural land. A trip down the villages of rural India gives you a scenic portrait of green paddy fields all around. Rice is a staple in almost every Indian household. The lockdown has hurt the stomachs of thousands of Indians. Corona has deprived thousands of daily wage workers and their families from food.

Farmers, daily wage workers and individuals from villages and towns are accustomed to eating rice three times a day. The Corona has destroyed the lives of these families to such an extent that they cannot even eat a bowl of rice for a single meal.

“On days when we cannot afford to buy or cook food, we made Ganji to feed our children,” said Ravi, a farmer from south India.

Like Ravi, many families from marginalized communities survive on Ganji, leftover water from steaming rice. On some fortunate days, they might add a few lentils and have some extra rice for a second meal. These are the toughest times for families from marginalized communities. They can only survive if they manage to work and earn for that day.

“If we work, we get food. If we don't, we starve",

said Shanthamma, a domestic worker in Hyderabad.

In an attempt to provide rice to Indians across the country, Manju Latha Kalanidhi replaced the international Ice bucket challenge with rice. Her challenge went viral across all platforms a few years ago. Her idea was to donate a bucket of rice to someone in need and then post the picture by nominating someone to do the same. This created a chain of giving.

We urge you to join us. Donate a bucket of rice to a family that is struggling to feed their children.

The labourers are starving. Their children are starving. India is starving.

Donate a bucket of rice. Let’s end starvation.

Beneficiary NGOs:

1) Pure India Trust - PURE India Trust is a by-product of Anna Hazare anti-corruption movement initiated in 2011. Trust’s co-founder Prashant Pal was working as a corporate leader at Manila in Philippines during the movement days. Prashant got inspired by Anna Hazare’s self-sacrificing contribution to Indian society hence he moved back to India in 2012 and formed PURE India Trust (NGO) in Mar’ 2013 with a mission to provide relevant Education which leads to an employment, especially for women and students from a poor economic background. Prashant grew up in a small village, Manoharpura in Karauli district of Rajasthan. Owing to this, he has first-hand experience and understanding of the challenges faced by children from rural areas especially girl students. Soon, Prashant moved abroad and while working as a corporate executive he provided financial assistance to many poor but deserving students. But it wasn’t long before he realized that charitable contributions alone can’t improve the situation. With a passion to improve the situation on-ground, Prashant returned to India and started this not-for-profit PURE India Trust in Mar’2013 at New Delhi with his wife Medha Naruka.Where is it located?
106, Asola, Jhenda Colony, Chhatarpur Road, Delhi – 110074, India, Fatehpur Beri,Delhi,Delhi,110074,India.

2) Human Welfare Charitable Trust - Founded in 2015, HWCT focuses on Education, Skill Development for Children, Youth and Women in Mumbai & Rural Maharashtra. They support to integrate rural schools with the modern-day education systems that focus on Skill Development, Education Enablement and Employment. UNNATI ABHIYAN is their Three-Fold Initiative that focuses on Digital Learning, Skill Alignment and Increasing Employability of adolescents in rural areas. A generation of youth that raises the per capita income of their communities, contributes to the development of villages. Educate the next generation and hence put an end to the perpetual cycle of poverty. UNNATI ABHIYAN is committed to engaging with like-minded individuals and organizations to provide the necessary resources to achieve this mission.Tackling the Corona crisis:
They’re reaching out to marginalized communities in rural areas to help them battle this crisis. They’re distributing face masks and hand sanitizer kits to over 2000 families in the villages in and around Mumbai. They’re fighting to provide essential products to help these families cope with the pandemic.

3) Sparsh: Sparsh is a trust registered that has been formed on the principle of “Jivdaya” which means being kind towards all living beings and helping them. Their core activities involve animal/ bird welfare, as well as Educational and Medical help to under-served people. Following the motto of “Helping those who help others”, Sparsh believes in the concept of being a support system for the organisations working in different spaces of Human and Animal Welfare, and to encourage them to achieve more in their respective fields of work.

Tackling the Corona crisis: The Corona pandemic has put everyone in a panic. The only cure to stem this deadly disease is to stay at home. The lockdown was prescribed by the government to keep the citizens safe. However, the lockdown was put with immediate effect. This stranded thousands of people. Many labourers were left to walk the highways back to their villages, carrying children and whatever little they had. These workers come from poor families and hardly have anything to eat.They come from poor families and hardly have food. In such a difficult situation, they are on the verge of starvation. NGOs across the country have been working to provide nutritious meals to these children. Sparsh Trust works various NGOs across the country for human welfare. They work with crime victim girls, orphans, destitute children, children from slums, poor families and marginalized communities. They’re now striving to provide food to these children and their families in the rural regions of Maharashtra and Gujarat.

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